The Constant Terror of Being an Author
On my lunch break today, I ran an errand of such
gut-twisting formidability that I’m lucky the lunch I scarfed down on the way
back to my cubicle stayed where it belonged. What was that errand, you ask?
Dropping off my first load of books at the local, independent
bookstore to be shelved and sold on consignment.
Maybe this doesn’t sound so terrifying to you. It probably
isn’t to most people. But for artistic types like myself who are consistently underwhelmed
by our own talent for making the thing we can’t help but produce any more than
we can help breathing, it was enough to induce heart palpitations.
You see, I handed those books to a real person in the store.
(A kind woman by the name of Kit who actually reads the stuff local authors
bring to her in search of shelf space.) This woman had no prior connection to
me. She didn’t seek my books out, I brought them to her and asked for a spot on
her shelves. She was a perfect specimen of someone both objective and
knowledgeable, and that, my friend, is the most terrifying person in the world
to hand your paper babies to.
Now, the really excellent part of this story is that when
she saw my sample books on Saturday, she ooohed and aaaahhhed quite a bit,
especially over the spectacular cover to TheWindrider Saga, painted by Christina Hess. She said to me that the books
looked very cool and that she was looking forward to reading them if I would
leave her he samples. From there, she proceeded to say she would shelve copies
in the sci-fi/fantasy section as well as the inspirational section, and she
would face them out! For a little-known author like me, that’s a big deal. And
then, the crescendo to that whole visit—the books may get a spot on the special
fantasy display where the store is currently marketing the Hobbit. I must have
looked like a big eyed, Rankin-Bass hobbit just beaming when I heard that. I
left the store on Saturday feeling pretty darn awesome. All I had to do was get
back there on a weekday between 9 and 1 to hand off the inventory.
In-between the weekend and my Monday lunch break, however,
my old frienemy “Doubt” came over and informed me she was here for an extended
stay. In fact, if I let her, she’d just move right in like a some kind of
twisted artistic squatter. (I’m really bad and sending this freeloader, who feeds
on my energy, on her way.)
Despite Doubt’s niggling taunts, I packed up my box of books
to take to the store, and all the while, Doubt whispered in my ear, “Do you
think she read anything of the books you left Saturday? What if she hated them,
and when you get there with the inventory copies, she casts you a pained smile?
What if she’s actually a serious literary type, even though she said she loves
fantasy? She could have just been saying that to be nice. You’re not exactly
Hemingway, you know.”
And so, by the time I reached the book store parking lot, my
pulse was probably running at about 120 bpm. I took a woozy breath, then grabbed
my box out of the trunk out of my zombie van. (It has 278,000+ miles on it, and
we’ve refused to let it remain dead the many times it has tried to keel over—a real
glamormobile, let me tell you—and Doubt made sure to point all that out to me
when I parked in front of the store.) But still, I managed to bluster inside the
bookstore and work my way to the counter.
The store owner greeted me at the counter, looking around
his two cashiers who were helping customers, because, in his words, I looked like
I was “carrying something heavy.” I explained to him I had already made
arrangements with Kit to consign the books. He, too, gave the covers an
appreciative once over, then asked me who the publisher was.
Doubt cackled in my ear. Despite the apologies that sprang
to mind that the books didn’t come from Del Rey or Tor or Baen, I think I
managed to sound reasonably confident in naming my two publishers without any
belittling qualifiers. He sort of cut me off in a businesslike fashion when he
clearly didn’t recognize the publishing house names. I scanned the area for
anyplace tidy to barf if the inclination got any firmer hold on my innards. We
reviewed the pricing terms on the books, which miraculously, will still leave
me earning a little cash per sale (hard to do with Print on Demand) and that
was basically that between me and the owner. Then he called Kit down from some
unseen office to let me know I was there to see her.
Doubt repeated all the “What ifs” from before about whether
or not Kit had read and scoffed at my writing. But when Kit appeared through
the aisles, she didn’t have even a hint of a placating look on her face. She
let me know the books were in place, waiting for their turn behind other items
she had to finish, and she give the inventory box another pleased look. Doubt shut
her mouth, for at least a moment.
And so, the first hurdle is behind me—actually getting the
books into a brick-and-mortar establishment. In about six weeks comes the next
opportunity for the sharp-tongued Doubt to take up the mocking catcalls, since
that’s when I’m supposed to check in and see how many (if any) copies have
sold.
I’ll probably need some extra Mylanta in the meantime.
* And for those of you who would contest the "friend" part of Doubt being my frienemy, I do count somewhat on doubt to keep me from becoming an insufferable egomaniac, so it does have a purpose.
Here's the truth from "behind the counter" at an independent bookstore.
ReplyDelete1.) We would MUCH rather have dynamic/amazing small press/self published books on our shelves than the mediocre sludge most big names turn out (I'm talking Christian here)
2.) Handselling is something you can't buy. Handselling is what a clerk does not because they get paid, but because they LOVE the book. I think you're well on your way to having one in Kit (a hand seller) that is.
3.) Bookstores WANT authors to succeed (it's kinda how we remain open)and to sell their books.
4. The more you point people to that bookstore rather than selling yourself, or pointing people to amazon (local people to the store anyway) the more that bookstore will reciprocate. It's us little guys against the big bad world out there! So soldier up, and let's go storm the castle of success together!
Thanks so much for that input from the industry side of things! I am so grateful for independent book stores that are in the bookselling business because they love books and believe in the power of being well-read. I do hope this adventure will become a significant part of my writing journey. And thank you for being part of that army that makes the book industry personal. :)
DeleteGood courage, Rebecca. Keep writing like the wind and it won't matter if you sold any come six weeks, though I hope and think you will.
ReplyDeleteThanks for the words of encouragement, Tim! We shall see how it all pans out. Blessings on your own writing endeavors as well.
DeleteI have a copies of my book in a local homeschool bookstore, and I've sold a few, too. But I've yet to work up the courage to take them to the one indie bookstore in Tampa. I've contacted them and printed out their application, but that's it. I need to do it!
ReplyDeleteSo proud of you! :)
Go, Kat, go! Your work deserves to be there. I pray it goes beautifully for you when you do choose to take the plunge.
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