What I also noticed is that just about no vendor was selling just one type of merchandise. That underscores my estimation that to be successful at conventions, the Faith and Fantasy Alliance will need to offer more than books to snag buyers within con circles. Homeschool conventions and tables of just books are a happy marriage. To sell books in convention land, if I'm not a huge publisher that can have a 20 foot high display with fire and animatronics, will require some kind of eye candy for sale to draw folks to the table. Artwork and jewelry are my first choices of items I would hope to offer--preferably items that tie into the books we're selling.
The top three things it seemed to me a person needs to sell at a con are:
- A flashy gimmick (Which will not be booth girls. Maybe people in very cool costumes, but not skimpy ones.)
- Products that sell themselves over a lot of white noise
- A display that says "I am not working from my garage or dining room table." Even if I am, I just can't LOOK like I am.
Those will be the goals I will be adding to the list as I prepare to solicit merchandise from authors and artisans, so thet can be confident their work will be in a place that will be noticed.